Smile: Loyalty Program Rewards
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Launch a loyalty program in minutes — with points, rewards, VIP tiers, referrals and more.
Smile makes it easy to create a fully branded loyalty program that keeps customers coming back. Reward purchases with points, offer exclusive VIP perks, and thank your biggest fans for sharing with friends. Run engaging promotions like 2x points weekends and special VIP pricing to drive conversions, amplified across every channel with Klaviyo. Powerful analytics give you clarity, confidence, and benchmarks against top brands. Join thousands of Shopify merchants growing with Smile today!
- Create a powerful loyalty program in minutes — points, VIP, referrals & more
- Customize every detail to match your brand's look and feel
- Embed loyalty on product pages, at checkout, with a modern loyalty page
- Loyalty Hub: Offer the ultimate home for rewards inside customer accounts
- Deeply integrated with Klaviyo, Judge.me, Gorgias and 30+ other tools you love
- Popular with stores like yours
- Based in United States
Languages
English, French, Japanese, German, Italian, Chinese (Simplified), Portuguese (Brazil), Dutch, and Spanish
Works with
- Checkout
- Customer accounts
- Shopify POS
- Shopify Flow
- Shopify Admin
- Judge.me
- Klaviyo
- Gorgias
- Mailchimp
- Recharge
- Loox
Categories
Program types
Pop-up types
Managing pop-ups
Pricing
Free
Free to install
Up to 200 monthly orders
- Points, rewards & referrals
- 15+ ways to earn & redeem
- Discounts & free shipping rewards
- Full branding customization
- Multi-language support (20+ languages)
- Works seamlessly with Shopify POS
Essential
$15 / month
Up to 500 monthly orders
- Dedicated loyalty page
- Free product rewards
- Nudges (on-site reminders)
- Analytics & reporting
- Trigger rewards with Shopify Flow
- 1 integration (e.g. Klaviyo)
Standard
$79 / month
Up to 1,000 monthly orders
- Bonus events (e.g. 2x points weekend)
- Embed points on product pages
- Promote points on order thank you page
- Subscription & gift card rewards
- Loyalty segments, ROI and CLV insights
- 2 integrations (e.g. Klaviyo, Judge.me)
Growth
$199 / month
Includes 2,500 monthly orders, then $20 per additional 100 orders
- Loyalty Hub (for signed-in members)
- Redeem at checkout (Shopify Plus)
- VIP tiers & Points expiry
- Performance benchmarks
- 25+ pre-built loyalty reports
- Unlimited integrations
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Reviews (4,130)
What merchants think
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.
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Merchants highly recommend this app for boosting customer engagement and retention through effective loyalty and referral programs. They praise its intuitive, no-code setup and customizable features that align well with their brands. The app is noted for its reliability and seamless Shopify integration. Customer support is also commended for being responsive and helpful, enhancing the app's value in increasing customer lifetime value and fostering loyalty.
We use Smile for our Sloane Rewards Program at Sloane Fine Tea, and it’s been an excellent experience. The platform is intuitive, easy to manage, and integrates seamlessly with our store.
Our customers love being rewarded for their loyalty (and their love of tea!), and we’re thrilled to be able to give back to our community in such a meaningful way. The Smile team is also fantastic! Responsive, helpful, and great to work with.
Highly recommend!
Thank you so much for your review — we really appreciate it 🤩
Don't hesitate to reach out in the future if you ever need anything!
- Smile Team ✨
We had a few questions about our current plan, and Shelby was excellent at answering all of our questions and giving us advice on the best options for us going forward. We have been using the Smile Loyalty program for over 4 years now and are very happy with it :)
Thank you so much for your kind review and for being with Smile for over 4 years — we truly appreciate your continued trust!
We’re so glad Shelby was able to help and provide the guidance you needed. We’ll be sure to share your kind words with her 😊
The Smile Team ✨
The Smile team is excellent to work with! They accommodated my small businesses needs which I really appreciate. The program is easy to set up and my customers absolutely love it! Works well between my online store and Shopify POS in store. Makes the process seamless and easy for customers to use. I highly recommend Smile!
Thank you so much for taking the time to leave this 5-star rating 💖
- Smile Team✨
Support
App support provided by Smile.io.
Resources
Launched
December 2, 2014 · Changelog
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