Smile: Loyalty Program Rewards
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Launch a loyalty program in minutes — with points, rewards, VIP tiers, referrals and more.
Smile makes it easy to create a fully branded loyalty program that keeps customers coming back. Reward purchases with points, offer exclusive VIP perks, and thank your biggest fans for sharing with friends. Run engaging promotions like 2x points weekends and special VIP pricing to drive conversions, amplified across every channel with Klaviyo. Powerful analytics give you clarity, confidence, and benchmarks against top brands. Join thousands of Shopify merchants growing with Smile today!
- Create a powerful loyalty program in minutes — points, VIP, referrals & more
- Customize every detail to match your brand's look and feel
- Embed loyalty on product pages, at checkout, with a modern loyalty page
- Loyalty Hub: Offer the ultimate home for rewards inside customer accounts
- Deeply integrated with Klaviyo, Judge.me, Gorgias and 30+ other tools you love
- Popular with stores like yours
- Based in United States
Languages
English, French, Japanese, German, Italian, Chinese (Simplified), Portuguese (Brazil), Dutch, and Spanish
Works with
- Checkout
- Customer accounts
- Shopify POS
- Shopify Flow
- Shopify Admin
- Gorgias
- Judge.me
- Klaviyo
- Loox
- Mailchimp
- Recharge
Categories
Program types
Pop-up types
Managing pop-ups
Pricing
Choose the plan that best fits your business.
Free
Free
Features
- Points, rewards & referrals
- 15+ ways to earn & redeem
- Discounts & free shipping rewards
- Full branding customization
- Multi-language support (20+ languages)
- Works seamlessly with Shopify POS
- Up to 200 monthly orders
Essential
$15 / month
Up to 500 monthly orders
Features
- Dedicated loyalty page
- Free product rewards
- Nudges (on-site reminders)
- Analytics & reporting
- Trigger rewards with Shopify Flow
- 1 integration (e.g. Klaviyo)
14-day free trial
Standard
$79 / month
Up to 1,000 monthly orders
Features
- Bonus events (e.g. 2x points weekend)
- Embed points on product pages
- Promote points on order thank you page
- Subscription & gift card rewards
- Loyalty segments, ROI and CLV insights
- 2 integrations (e.g. Klaviyo, Judge.me)
14-day free trial
Growth
$199 / month
Includes 2,500 monthly orders, then $20 per additional 100 orders
Features
- Loyalty Hub (for signed-in members)
- Redeem at checkout (Shopify Plus)
- VIP tiers & Points expiry
- Performance benchmarks
- 25+ pre-built loyalty reports
- Unlimited integrations
14-day free trial
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Reviews (4,305)
I have been using this app for 9 years and I am extremely happy with it. On the very rare occasions I had to reach for support, the response was quick and effective. Thank you to Cole and Lisa for helping me out with my last request. Umberto - absolute360.co.uk
Hi Umberto,
Nine years, that's amazing! We're genuinely thrilled to have been part of your loyalty journey for so long. It means the world that you've stuck with us, and it's wonderful to hear that Cole and Lisa could help sort things out quickly when you needed them.
Thanks so much for the kind words, Umberto. Here's to many more years of rewarding your customers!
The Smile.io Team ✨
Love Smile's loyalty program to give our customers rewards points. I want to give a shout out to Lisa from their support team! They always go above and beyond with their support and Lisa has helped me a few times get things figured out. Even so far as to put together a detailed macro for us to send customers regarding how to redeem their rewards. She truly went above and beyond and I appreciate her assistance, knowledge, and positive vibe so much!
Thank you so much for taking the time to leave this review and for all your kind words 💖 It was a pleasure assisting you!
Lisa - Smile Team✨
I recently ran into some technical issues that originated from my end, and the Smile support team was incredibly helpful in walking me through the steps to troubleshoot everything. They swiftly responded to all my emailed questions and educated me about some features that I needed guidance setting up. Kudos to Lynn, Annalisa and Shelby! You guys rock! Very satisfied customer here.
Thank you so much for your thoughtful review! It truly means a lot to us. I'm so glad Annalisa, Shelby, and I were able to help get everything sorted out and answer your questions. We really appreciate your kind words and are grateful to have you as part of the Smile community. Thanks again for your support! 💙
Lynn and the Smile.io Team
Support
App support provided by Smile.io.
Resources
Launched
December 2, 2014 · Changelog
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